Throughout 2017, we have worked with Charities Institute Ireland (Cii) to help them effectively communicate their three main objectives: Advocate, Educate and Communicate.
We have worked in partnership with Cii to develop key messages; build profile; implement a crisis communications plan and act as a responsive press office when issues within the sector arise in the media.
Recently, we have been helping Cii to communicate their Stories of Impact, an online digital marketing campaign, which tells a story about positive human impact that charities are having in Ireland.
The Impact series ties in with the Cii’s initial vision of increasing the public’s trust and confidence in the charity sector. Instilling a sense of pride among donors and how their contribution makes a difference.